Technology and AI insights for founders who have to make the call — not just read about it.
Every week we send one short email: a decision framework you can use, an honest read on what's worth adopting, or a lesson from a real project. Written for the African business context, not borrowed from Silicon Valley.
We don't aggregate headlines. Every issue is written from work we're actually doing with founders and leadership teams.
Practical ways to weigh build vs buy, scope a project properly, or judge whether a vendor proposal is hiding risk.
What's genuinely worth adopting in an African business context right now — and what's still a demo pretending to be a product.
Anonymised stories of what worked, what failed, and what it cost to find out the hard way.
If you're accountable for technology spend but don't want to become an engineer to understand it, this is for you.
Making technology calls without a technical co-founder to check them.
Choosing systems the whole team will have to live with for years.
Scoping work with vendors and keeping it from drifting.
Asking sharper questions about technology plans and budgets.
Written by Destiny Ajakaiye, Nigerian technology strategist, software engineer, and founder of Uptouch Media Labs and FluideMinds.
Everything in the newsletter comes out of live advisory work — the same conversations we have with founders weighing real decisions and real budgets. If a framework hasn't survived contact with an actual project, it doesn't go in.
More about Uptouch Media LabsOnce a week, and nothing else. No product announcements dressed up as insight, no daily digests.
Never. Your address stays with us, and you can unsubscribe from the link at the bottom of any issue.
No. It's deliberately written in plain language for people who make decisions about technology rather than build it.
No. It's useful on its own. If you ever want help with a specific decision, our consultation is there — but the newsletter isn't the funnel for it.